Previously for different purchases, people had to go to different shops. This was time consuming and also every so often nerve-wracking because of the unavailability of certain important goods. Also, the families could not go out together and the process became expensive due to excessive travelling.
While along with entertainment and food, malls have provided a common platform for all types of family shopping. Obviously a part of Western Culture, Malls today are proliferating everywhere on the globe.
The public shopping preference remains high in malls because of the available facilities, excellent display of products, disciplined and trained sales staff, a dignified shopping experience, a wider product option to choose from and availability of information about new products.